Blogs & News
Sports Tourism Enters a New Era: What the 2026 FIFA World Cup Taught Us About the Future of Global Sport
The world’s biggest sporting event has once again united millions of fans across continents. Hosted jointly by the United States, Canada and Mexico, the 2026 FIFA World Cup was far more than a football tournament. It became a global showcase…
🇹🇷 90+7’de Gelen Tarihi Zafer! Türkiye, Ev Sahibi ABD’yi Dünya Kupası’nda 3-2 Mağlup Etti
Bazı maçlar sadece kazanılmaz. Bazı maçlar; karakter, inanç, disiplin ve son ana kadar vazgeçmeyen bir takım ruhuyla tarihe geçer. 2026 FIFA Dünya Kupası’nda Los Angeles’ta oynanan karşılaşmada A Millî Futbol Takımımız, ev sahibi ABD’yi Kaan Ayhan’ın 90+7. dakikada attığı golle…
62 Şut, 0 Gol, 0 Puan | Türkiye’nin Dünya Kupası Vedasının Ardındaki Gerçekler
Türkiye, 2026 FIFA Dünya Kupası’nda Avustralya ve Paraguay karşısında aldığı mağlubiyetlerle turnuvaya erken veda etti. Peki sorun gerçekten şanssızlık mıydı? Medisa SportsWorks Insight #001’de Türkiye’nin performansını veriler, taktikler ve modern futbol perspektifiyle analiz ediyoruz. 2026 FIFA Dünya Kupası’na büyük umutlarla…
What Does FIBA’s Sustainability Strategy Mean for Basketball Clubs? (2025–2029)
A Practical 2025–2029 Implementation Overview (Checklist PDF on Request) Practical Sustainability Checklist (PDF on request).Request the 1-page “FIBA Sustainability Checklist” via our Contact Form.Select the subject and include: Club/Organization • Role/Title • City. Sustainability is no longer a “nice-to-have” in…
Why Basketball Was Invented: Naismith’s Vision for a Positive Force
Basketball today is a multi-billion-dollar industry. Television rights, sponsorships, arenas, global leagues, star players, betting economies.But the place where the game was born was never a media plan — and never a commercial strategy. Basketball was invented for people. In…
FIBA & NBA’s New European League: Is the Business Model of European Basketball About to Change?
FIBA & NBA’s New European LeagueIs the business model of European basketball about to change? In his year-end press conference, FIBA Secretary General Andreas Zagklis did more than talk about formats and schedules. His remarks sent strong signals about a…
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